Hello,

It’s me again, your online friend, Marius Morra – CEO & Co-Founder TOKERO. I think that right now, after we went through a successful first encounter, we can call ourselves friends. 😊

Why do I name it “successful”? Because the influx of positive feedback I've received has brought me closer to each of you, and I thank you for that good feeling. I connected with people from various fields, from doctors, TV producers, owners of big companies in Romania, to students and people who have been using our services since we were LDV BANK in 2018 at its launch.

I had an “Aha moment” in 2015, when I first heard about Bitcoin. Back then I was already running a European funds consultancy since 2011. I considered myself a well-informed guy, but when I found out how complex the Bitcoin system was, I realized I was quite behind the times. There was obviously a lot less information than there is today, but enough to make me think "How on earth has this phenomenon gone unnoticed until now?".

I was so sure of the impact this field was going to have and I instantly knew that I would flourish greatly if I started a crypto business.

One of the most well-known Aha moments was Archimedes’, remembered for his iconic “Eureka!” uttered while taking a bath, during which he discovered the Law of Hydrostatics - a very precise way of calculating the volume of irregularly shaped bodies (a puzzle that seemed unsolvable at the time). Legend has it that the excitement of his revelation was so strong that Archimedes would immediately walk out of the bath directly into the streets of Syracuse, completely naked, to tell everyone of his discovery.

Isaac Newton soon followed when, "thanks" to the apple that dropped on his head while lazing under a tree, he discovered the Law of Universal Gravity, and much later Satoshi Nakamoto when he wrote the Bitcoin WhitePaper, thus starting the process of decentralization and the creation of a new class of investment assets – cryptocurrencies.

We can easily understand that history retains the big Aha moments that kick-start progress, but I firmly believe that progress is maintained by small individual Aha moments. We don't experience such moments every day, they occur at most every few years or maybe once in a lifetime. All they have in common is that they don't last very long, but they always give strong signals and produce major changes.

Oprah Winfrey, the famous American star, offers the best definition of such a moment:

“The thing about an aha moment”, Oprah said, is that “you think you've never thought of it that way before...But you can't have an 'Aha' unless you already knew it. So the Aha is the remembering of what you already knew, articulated in a way that resonates with your own truth. So the Aha isn't somebody teaching you something; the Aha is somebody helping you to remember.”

Someone reminded me too. It's really funny to me, that's why I think I'll always remember it. At a Romanian baby shower in March 2017, a friend obsessively repeated about crypto to me. That night we had a complete Aha and made the decision to take action the very next day. By the end of the year, both myself and the TOKERO co-founder Sabin Simionescu left aside any non-essential activities and jumped "All-In" into Crypto. If there was continuity for his activity domain, for me the direction changed radically, from European funds consultancy to crypto.

Crypto "All-In" is not just trading, as most people probably think. This field for us has mostly meant a business – a cryptocurrency exchange platform. The most popular crypto-related activity is indeed that of investors – active or passive depending on the time commitment.

In the past 2-3 years, in addition to the investor side, there has been a lot of development in crypto, we can actually see it before our eyes, a very high demand for specialists on accounting, legal and marketing. Not to mention IT! The wages of those who know crypto/blockchain are the highest in IT at the moment. The other day I even talked to a top architect who already has clients and design project requirements in Metaverse. Crazy, right?

I am so curious about what other crypto-related jobs will pop up in the following years, by whom and what Aha moments will there be.

I'm fully convinced you've had your Aha moment too. My question for you today is whether or not you gave it a go. If so, I'm curious how it has changed your life (to me clearly, in a radical way for the better). If not, what's stopping you from taking the leap: your comfort zone, the people around you, or the fears that make you shudder when you think about jumping?

Don’t be shy, I’m waiting for your reply!

Ina Catrinescu, author and TEDx speaker said: „Aha moments are the accelerators of possibilities, they dissolve boundaries and they make us see things differently. Once a mind has been stretched by one aha moment, it can never go back to its original state.”

If you haven't had such a moment yet, don't get scared. It all comes to you at the right time, when you're ready for it. You just have to pay attention to the signals! What I recommend though is, when the moment comes, don't go out completely naked in the streets like Archimedes.

Although, heck, it doesn't seem like such a high price for a proper Aha! 😁

Respectfully,

Marius Morra

[email protected]

CEO & Co-Founder TOKERO