Business Development

About Us:
TOKERO is a leading cryptocurrency platform exchange committed to providing seamless and secure trading experiences for our global user base. With our innovative technology and dedication to customer satisfaction, we strive to empower individuals to participate in the exciting world of digital assets.Role Overview:
The Business Development Specialist will play a pivotal role in driving TOKERO’s overall growth by identifying high-potential opportunities, attracting strategic partners, and expanding our presence across multiple verticals — with a strong focus on SocialFi initiatives. The position encompasses all areas of business growth, from sourcing new projects and collaborations to exploring innovative partnerships that strengthen TOKERO’s ecosystem. It’s a dynamic role focused on opportunity discovery, relationship building, and strategic business expansion rather than direct sales or deal closing.Key Responsibilities:
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Strategic Prospecting: Identify and engage strategic projects or partners across all business verticals to drive TOKERO’s overall growth and ecosystem expansion;
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Tailored Proposals: Develop customized proposals and strategic initiatives to showcase the value of TOKERO’s products, services, and partnership opportunities across all business verticals, with a particular focus on driving overall growth and ecosystem development;
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Relationship Management: Build and nurture long-term relationships with teams, positioning TOKERO as a trusted partner;
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Marketing Collaboration: Partner with Marketing to design and execute promotional campaigns;
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Partnership Facilitation: Act as the bridge between TOKERO and potential partners, facilitating communication, alignment, and negotiations;
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Conference-first Sourcing: Plan and execute pre-event outreach, run meetings at conferences, and convert contacts into qualified opportunities;
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Opportunity Discovery: Qualify leads based on business criteria (budget, timeline, decision-making process, technical fit) and maintain precise CRM records;
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Strategic Enablement Materials: Collaborate with Marketing and Sales to create one-pagers, demos, and briefs that convey TOKERO’s strategic value;
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Market Intelligence: Monitor the broader ecosystem to inform TOKERO’s business development strategy, outreach, and engagement initiatives across all verticals.
Sales Cycle & Approach:
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Long, credibility-driven sales cycles: 1–3 months from prospect to lead; up to 6 months from lead to client;
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Approach emphasizes repeated, value-driven interactions across multiple stakeholders;
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Methods include conferences, targeted research and outreach, educational content, and leveraging existing networks for warm introductions.
Requirements:
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1+ years of experience in Business Development, Partnerships, or Enterprise Sales;
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Proven ability to source and nurture long sales cycles with enterprise or protocol customers;
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Comfortable navigating ambiguous product environments and defining value for non-standard offerings;
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Excellent written and verbal english communication skills, able to engage engineers and C-level executives effectively;
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Willingness to travel frequently for global conferences and on-site partner engagements.
Preferred Qualifications but not mandatory:
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Established relationships with strategic partners and key players across relevant industries and emerging ecosystems;
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Experience collaborating with diverse organizations, partners, and governance structures to drive business growth and strategic initiatives;
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Active presence on Twitter (X) or other Web3 community channels.