"Omnichannel Playbook for Beauty Brands" | Marketing pro Oksana Tsvigun shares dos & don'ts for beauty brands selling in-store & online. A challenge, sh...

"Omnichannel Playbook for Beauty Brands" | Marketing pro Oksana Tsvigun shares dos & don'ts for beauty brands selling in-store & online. A challenge, she says, is that spas often want both exclusivity & recognizable products. https://t.co/7Irp6vvoMM #ecommerce https://t.co/6pCOKDMYhV