Political advertisers have spent $11.4 billion to date in the #midterms, up 28% from 2022, according to data shared with ADWEEK from @AdImpact_Pol. And of the ...

Political advertisers have spent $11.4 billion to date in the #midterms, up 28% from 2022, according to data shared with ADWEEK from @AdImpact_Pol.

And of the $2.5 billion uptick in investment from the 2022 midterms, more than half has gone to connected TV. https://t.co/AsnraHPapa