"Marketers' Guide to Late BFCM Email" | @EcommerceBoy offers a terrific guide for folks just starting out on BFCM #email campaigns. He advises that marketers cannot recover months of lost planning, but they can make campaigns more effective. https://t.co/954dbEsPtj#ecommercehttps://t.co/LrWY9SzUUz
Zurich-based @xorlab, a platform for #email#security, has raised €5 million in a Series A+ financing round to accelerate its #expansion across #Europe, starting with DACH, Benelux, and the Nordics.🇨🇭🛡️📧
"Email Open Bloat and Deliverability" | Owing to Apple's MPP & similar systems, a portion of #email opens is likely non-human, resulting in "bloat" from unengaged subscribers. @EcommerceBoy addresses the impact (and solution) on inbox delivery. https://t.co/JyKyXULRhT#ecommercehttps://t.co/2MCooOm8jw
"Email Pro: Open Rate Is a Vanity Metric" | @nabeelazeez runs an #email marketing agency. He joins @bandholz in the week's episode, re: driving revenue from #ecommerce emails and unorthodox views on open rates and unsubscribes. https://t.co/anXCuJSZimhttps://t.co/DSx43LFZvZ
Birdsview, a Leipzig-based #startup behind #Avys, an AI #email#marketing agent for online shops, announced today that it has raised €2.5 million in a #Seed round to expand Avys. 🇩🇪 📧🤖
